We've come a long way in the Amazon ecosystem. What used to be the Wild West, where people were just launching products with no clear guide on how to be successful other than trial and error, has now become more of an established retailer. Their ads network is massive, they're fees have gone up, and they've received a ton of regulatory pressure causing them make wide and sweeping changes across categories from UPCs to reviews, account suspensions to compliance certifications.

Noah Wickham, Sales Director at My Amazon Guy, has seen it all. With a decade of exerience, he's witnessed Amazon go from burgeoning to booming. And he welcomes the changes.

We talk all things Amazon. Just two agency guys, shooting the breeze, talking fees. We couldn't help ourselves.

Off we go into the jungle!

Our guest's Name is Noah Wickham. He began his e-commerce journey over a decade ago, starting with reselling on eBay and progressively expanding his expertise. Over the years, he has worked with over 400 brands across nearly every industry, focusing on growth strategies, technology initiatives, product procurement, brand building, and SEO improvements.

His expertise spans Amazon, Walmart, and Shopify, making him a go-to resource for brands seeking to scale and excel in the ever-evolving eCommerce landscape.

With a passion for building brands and business growth, Noah is dedicated to helping brands become both insanely profitable and hugely successful. Drawing from his experience in private brands, resale, and agency work, Noah's goal is to take mid-market and enterprise brands from million-dollar ventures to billion-dollar powerhouses.

As a growth-centric leader and client success advocate, Noah is focused on delivering insights that drive sustainable success. Outside of work, he enjoys cooking, video games, reading, and chess, and on Saturday nights, you can often find him exploring new restaurants or venues in his city.

Find them on Instagram: @noahwickham

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