Bringing Sexy Back: Strong Product Supply Chain Means A Great Back End

In the vast world of retail, the true backbone that holds everything together isn't just the flashy marketing campaigns or the sleek product designs—it's the robust supply chain that operates quietly behind the scenes. Richard Prasojo aptly describes why a strong Product Supply Chain should be perceived as one of the most exhilarating aspects of your business. So, let's dive into the core processes that can make or break your brand's flow and financial health.

The Unsung Hero of Retail: Mastering the Basics

In both life and business, mastering the basics is essential. It's no different in managing a product supply chain. Understanding when to order, how much to order, and how to distribute products efficiently can make the difference between strained cash flow and maximized sales. Richard emphasizes, "Doing the basics well is the foundation of success."

Inventory Intelligence: The Key to Flexibility and Growth

For brands aiming to hit that coveted $1M mark, focusing on sophisticated inventory management is crucial. Knowing your chance of running out of stock, recognizing seasonal trends, and making informed decisions about inventory levels can streamline operations and boost profitability. Brands in the $5-10M range may have more resources, but smaller brands must be nimble and smart.

Scaling Smart

Richard Prasojo shares valuable insights into how brands can maintain liquidity and flexibility as they grow. He notes, "As your business scales, your approach to supply chain management should evolve. The right tools can provide critical data and analytics to make informed decisions that align with your growth trajectory."

Join the Conversation

Interested in learning more about transforming your supply chain into a powerhouse of efficiency and profitability? Follow our page and watch the full conversation here with Richard Prasojo in our previous episode of The Longer Game. Dive deeper into how simple, fundamental strategies are revitalizing the retail space.

Michael Maher

Musician turned business owner, I now own and run a Custom Done-For-You Amazon Services Agency and love it. From content to catalog management, advertising to international expansion, my agency Cartology is taking your brand story and translating it into a catalog that grows awareness, generates revenue, and achieves profitability on the Amazon marketplace.

I love my wife and daughter, being a human, bourbon, coffee, and being a light in business world.

https://thinkcartology.com
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